fe, Paris Hilton, yet his journey is a tale of sharp business skills, sound investments and entrepreneurial achievement. Despite his rise to the spotlight as a celebrity spouse, Reum has carved out a successful career for himself outside of Hilton as a venture capitalist who co-founded a multi-million dollar spirits brand and an author. The trajectory from investment banking analyst to startup insider is proof of his ambition and instinct.
Carter Reum net worth is more than simply a figure; it’s a snapshot of how being ahead of the curve — identifying market trends, launching brands from scratch and coaching the next generation of innovative companies — It is eminently profitable. This piece will examine his major career points, from his time in finance to now being an industry leader as a venture capitalist, in order to understand how he came into wealth and the moves that have helped him achieve financial success.
Early Life and Education
Carter Milliken Reum was born Feb. 5, 1981, in Wayne, Ill., to a family with deep business roots. His father, W. Robert Reum, was chairman, president and chief executive of Amsted Industries, a large Chicago manufacturing company. With a family whose closely held business was an early influence -and constant topic of discussion- Reum got an early education on both entrepreneurial and corporate principles. He was brought up with hardworking parents and a firm idea of who he wanted to become.
Hoping to follow in the footsteps of his family’s success, Reum attended Columbia University, one of the world’s most prestigious universities with a reputation for its challenging academics. He holds an Economics degree that has given him knowledge of the economic principles, financial marketplaces and investment strategies. At Columbia he gained the analytic skills to help navigate through the ins and outs of finance, preparing him for his future in both mainstream banking and entrepreneurship. It would be this educational foundation that he found so valuable when entering the work field!
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Career Beginnings
Carter Reum Writer After graduating from Columbia University, Carter Reum stepped into the high-performance world of finance as an investment banker for Goldman Sachs. Even the few years working at one of the world’s most respected investment and equity firm, his exposure in high level transactions, merging companies was priceless. In this time he developed his financial modeling and analysis with a solid foundation of understanding on the dynamics of global markets. This was no ordinary job, but an intense form of on-the-job training in which he learned how to be resilient and how to think strategically, skills that would heavily influence his future path as an entrepreneur.
Although he was a corporate success, Reum was being called by the spirit of entrepreneurship. Eager to create something of his own, he left the buttoned-up world of investment banking behind. This period was a turning point in his career to transit from helping existing large companies to building up something new. With financial experience from Goldman Sachs and a forward-looking mindset, he was prepared to face the ups and downs of startup life.
VEEV Spirits
Carter Reum co-founded VEEV Spirits in 2007 with his brother Courtney. The project grew out of their passion to develop a one-of-a-kind, responsible offering within the spirits space. VEEV Not your average spirits company VEEV was a groundbreaking alcohol brand based on the açaí berry, positioned as a healthier and more sustainable option to conventional spirits. Their idea was to create a brand that didn’t just sell great product, but also placed an emphasis on ethical and sustainable business practices.
VEEV Spirits soon stood out in a competitive marketplace. It was the first spirits brand to be certified carbon neutral, an impressive feat that underscored the Reum brothers’ dedication to sustainability. Their breakthrough product, VEEV Vodka resonated with people who wanted to know what they were putting in their body and support sustainable, forward-thinking products. It was VEEV’s success that caught the attention of Inc. Magazine, who added it to their list “Fastest-Growing Private Companies”.
That journey with VEEV ended in 2016 when the Reum brothers sold most of their stake in the company. This successful exit was a significant checkpoint for Carter in reinforcing his entrepreneurial gut and killing off the capital to seed his next massive venture. It was his leap from a hands-on brand builder into a venture capitalist, someone who would take that experience and apply it to a wide range of companies.
M13 Ventures
After selling VEEV Spirits, Carter Reum and his brother, Courtney Reum launched M13 Ventures, a venture capital firm focused on a different breed of investing. The term M13 originates from the Messier 13 star cluster, signifying that a group of talented individuals is more brilliant than any single individual. This is behind the investment approach they take, blending capital with active operational backing to help founders build successful and sustainable businesses.
M13 invests primarily in early-stage consumer technology and brand companies capable of disrupting large industries. The company’s investment portfolio is stellar, which includes some of the most well-known companies in technology and consumer goods. Other investments include Lyft, Pinterest, SpaceX, Ring and Daily Harvest. The secret of M13’s success is it can call upon the experience of the Reum brothers as they build strong brands along with marketing and operations strategies for its portfolio companies.
As part of M13, Carter has cemented his status as a smart investor and trusted advisor for the startup world. He’s hands on helping founders solve all the scaling the a business issues, from building a go to market model to creating a strong company culture. That skill of identifying promising startups and nurturing them to grow has not only been a major reason why M13 has succeeded, but it also added significantly to his own personal wealth.
Writing Career and Media Appearances
Carter Reum has not only made a name for himself by being successful as an entrepreneur and investor, but he also has shared his knowledge with the public through writing and media appearances. He wrote the book Shortcut Your Startup: Ten Ways to Accelerate Entrepreneurial Success with his brother Courtney. It is a book with tangible takeaways and real life lessons for would-be entrepreneurs as it brings to life the knowledge McCallister and his brothers gained while creating VEEV Spirits and investing through M13. It’s a roadmap for founders on how to accelerate growth making less mistakes.
Reum has written for several big business publications, including Forbes and Inc. Magazine covering everything from entrepreneurism and venture capital to building a brand. He appears in the media and speaks publicly, providing his perspectives on technology in the future and consumer trends. It’s appearances like this that have contributed in the construction of his public persona as a thought leader and powerful figure in the business realm, regardless of his media-renowned private affairs.
Personal Life
The rise to fame of Carter Reum skyrocketed after he married media personality and businesswoman Paris Hilton in November 2021. Their extravagant wedding became a media spectacle that thrust Reum into the glare of celebrity attention. But as the attention on him intensified, he has continued to focus on business endeavours apart from his wife’s career. The pair have been candid about their path to beginning a family, after they welcomed first child through surrogacy in January 2023.
Although his marriage to Hilton had him in the spotlight, Reum has had a life outside of this relationship. He has a daughter from a previous relationship whom he has financially and emotionally supported all along. Above all, his family is what was brought up again in sense of being on the side of personal values versus professional ambition. Juggling an intense career with a very public private life, where he feels like he fuels his seats with sense of grounding and direction.
Carter Reum Net Worth
As of 2024, Carter Reum has a net worth around $40 million. That fortune was built on several primary revenue sources that stem from his varied role as an entrepreneur, investor, and author.
A large part of his wealth comes from the lucrative venture of selling VEEV Spirits. Starting and building a brand from scratch to financially successful exits earned him significant financial returns, in addition gave him the capital for his next ventures.
Another major source of his wealth is his position as a co-founder and partner at M13 Ventures. M13’s returns on its investments are private, but the firm has several billion-dollar companies in its portfolio. As a partner, Reum profits from successful exits of the firm’s holdings and appreciation in value. Investments in companies like SpaceX, Lyft and Pinterest have presumably led to large financial returns.
Finally note his book, tours, and appearances on various media generate even more cash and builds his brand. Although his wife Paris Hilton has a significantly higher net worth of her own (a reported $300 million), Reum’s wealth comes from his sound business decisions as well as developing entrepreneurial ventures.
A Legacy of Strategic Success
Carter Reum embodies the modern entrepreneur. He has navigated from the structured walls of finance to the free flowing environment of startups and venture capital, his successes a testament to his ability to pivot and not only survive but prosper. “What makes him so successful is that he really thinks through what he does… it’s not just money,” Meir cites Pnina as stating, adding that Pnina has always had “great intuition” and the mind of an entrepreneur.
As he continues building out M13’s portfolio and exploring new business challenges, his power in the business world will only increase. Reum is a role model for new entrepreneurs, showing us all that if you have an idea, and the tenacity to make it happen—combined with a willingness to gamble—anything can take flight. His life story represents an extraordinary blend of personal appetite for success and a sharp business acumen that makes him one of the most powerful figures around the world.
Frequently Asked Questions
How did Carter Reum earn his money?
Carter Reum has made his fortune in different projects. He is a co-founder and previous owner of VEEV Spirits (formerly Vodka), a high-end spirits company. He also is a co-founder of the venture capital firm M13, whose investments include successful companies like SpaceX, Lyft and Pinterest. He’s also received money as an author and from media appearances.
Guss what is Carter Reum’s educational background?
Commercial entrepreneur Reum received a degree in Economics from Columbia University. He cut his teeth as an investment banker at Goldman Sachs before becoming an entrepreneur.
Which companies have been funded by M13?
Its portfolio of investments in consumer technology and brands include companies like M13. Their highest profile investments have included Lyft, Pinterest, SpaceX, Ring, Daily Harvest and ClassPass.
Is Carter Reum’s book successful?
While his book Shortcut Your Startup: Ten Ways to Speed Up Entrepreneurial Success, co-written with his brother Courtney, is widely regarded as a smart guide for business founders. It offers no-nonsense guidance from their own experiences founding and investing successful companies.
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